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Jenna Farra: Building Community Among Women in Business

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Jenna Farra, a fourth-year Finance and Economics double major, is the co-founder and president of AUP鈥檚 Women in Business club. She and Rona Phi (鈥24), who worked as Business Development Specialist at Differs and now works as Content Creator at the startup Dimensions, began to reflect on the need for this club in the summer of 2023 when they realized that the other business-related club at AUP, the Finance Society, did not necessarily meet the needs of everyone studying business. The two women felt the need for a new space for people studying aspects of business other than finance, such as marketing or management鈥攊n particular women鈥攁nd began club activities in the fall of 2023.

The idea was to help women studying business gain confidence by giving them a place to connect, relate experiences and exchange in a safe space outside of the classroom. 鈥淲e felt that the Finance Society was more male-dominated and that not everyone necessarily fit in there,鈥 says Farra of the origins of the club. 鈥湽镀琲s an interesting case; it鈥檚 a female-dominated school, which is not common in a lot of business work environments, so we felt that this club would facilitate the transition for women into more traditionally male-dominated spaces.鈥

Through engaging workshops, inspiring guest speakers, and interactive skill-building sessions, the Women in Business club aims to equip members with the tools, knowledge, and confidence needed to excel in their careers. Their actions and events vary in function of the interests of the members, but so far, the club, only in its second year, has already teamed up with AUP鈥檚 ACE Center to hold CV and LinkedIn workshops; toured a woman-owned fashion brand and studio from A to Z, thanks to a connection of Professor of Management, Kate Yue Zhang, the club鈥檚 faculty advisor; and toured station F, the world鈥檚 largest start-up incubator located in Paris.

At AUP, opportunities to build connection are countless, and clubs offer the possibility to do most anything that interests the members. Clubs also connect with other clubs to cross their interests. Recently, Farra helped organize a movie night and hosted guest lectures on topics such as business law and intellectual property law and art, in conjunction with the Law Society.

On November 18, 2024, Farra and the club hosted a panel featuring three 国产三级片alumna working in business鈥, 听补苍诲 鈥攁nd Professor Kate Yue Zhang, who discussed their career journeys and the challenges they鈥檝e faced, and gave advice for current students entering the business world.

The panel came together when Farra reached out to Alumni Affairs asking to be put in contact with any alumna in the Paris area who might be interested in giving a talk. Another member reached out to everyone on LinkedIn and the organization began.

Poupak Sepehri is a Paris native who, following her 国产三级片degree, obtained an MBA from NYU and is now Founder & CEO of Flame HR. Juliet Carter, an American who stayed in Paris upon graduation, obtained an MBA from Oxford University鈥檚 Said Business School and founded Carter Consulting. And Cornelia Weissfloch became a financial broker and started her own company with her husband; she is currently CFO and Owner of Enciris Technologies & White Tip Technologies. Kate Yue Zhang studied journalism and had a series of international experiences before earning a PhD and going on to become a professor; she is also a board member of an industrial company in China.

Whether students came to explore potential career paths or were simply interested in gaining insights from experienced professionals, the chance to meet these successful women in business was truly appreciated by all who attended. The panel did not only welcome club members; other students鈥攊ncluding male students鈥攖urned up as well. 鈥淭he event was a unique opportunity to hear about diverse professional experiences and career journeys across industries,鈥 tells Farra, who emphasizes that she is still deciding which career path to pursue. 鈥淭he panel helped reassure us that we have time to explore,鈥 she adds. 鈥淭he panelists all insisted that you don鈥檛 have to be set on what you want to do the moment you graduate. We are so young. They encouraged us to take our time to explore different things, to do whatever we can until we find what makes us happy.鈥

Farra鈥檚 leardership at AUP鈥攁nd her math skills鈥攈ave certainly put her on the right track in that respect. Earlier on in her 国产三级片experience, she held an internship in the Student Leadership Office, where she was in charge of processes and reimbursements and worked with the Finance Office on accounting. Next semester, her last before graduation, she plans to become a part-time student in order to focus on a second internship as well as on her senior thesis for her Economics degree. While her next steps are uncertain, Farra knows she wants to be in business and has surrounded herself with the right kind of people to help her make that happen.

鈥淲e wanted to create a community to explore all the possibilities in business and all the potential careers鈥攂usiness and art, business and fashion, HR and consulting鈥︹ she explains. 鈥淎nd I know the network we are building through the Women in Business club, will help us go far.鈥